Entries for the ‘Tips’ Category

Highly Targeted Sales Generators — Mini Sites

By Shelley Lowery.
If you’re looking for a highly effective method of increasing your Internet sales, then mini-sites may be your answer. Mini-sites are one of the most effective marketing tools online. Not only are they effective, but they’re also very inexpensive and easy to create.

The concept is simple. Create a one or two page website [...]

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Compete with the big guys in your industry

Elliott Noss, CEO of Tucows gave an interesting keynote presentation at ISP Con in the Spring of 2008. He addresses how businesses, even smaller businesses can be successful even with larger players in your industry. In summary, remain high-touch. Provide your customers a personalized service, a unique experience.
Watch the presentation:

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You Aren’t Google

A good read from a fellow blogger and professional in the web design industry. His post touches on how many times clients will cite big companies who seem to go against the rules yet are successful.

You aren’t Google.
You’re not Apple either.
As a small to medium-sized enterprise there is much that we can learn from those [...]

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